20471120 / hyoma

20471120

20471120 Brand Summary

20471120 is a Japanese fashion brand founded by Isao Sugihara in 1993. The name refers to a future date, November 20, 2047, symbolizing the brand's futuristic vision and concept of transcending time. 20471120 gained a cult following for its avant-garde approach, merging streetwear with high-concept fashion, often blending minimalism with technical, deconstructed designs.

Key Elements of 20471120:

Futuristic Aesthetic: The brand is known for its forward-thinking, cutting-edge designs that incorporate experimental shapes, bold graphics, and an emphasis on sustainability.

Techwear Influence: Blending functionality with fashion, the brand uses materials and silhouettes that offer utility and modernity.

Deconstruction & Reconstruction: Often playing with traditional forms, 20471120 deconstructs garments to create new, bold looks, aligning with Japan’s avant-garde fashion movement.

Streetwear and Subculture Fusion: The brand taps into underground subcultures, blending street style with high fashion, reflecting the dynamic youth culture.

Research Links for 20471120:

Highsnobiety article on 20471120’s history and influence

Vogue Archive: Key moments of 20471120 in fashion

Detailed review on Japanese street fashion brands, including 20471120

These resources can provide insights into the brand's impact, history, and evolving role in global fashion.

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